Press Release | 06 Mar 2019

Sarah and Alistair take the reins in York in Vodafone UK’s 100th partner store

Sarah and Alistair take the reins in York in Vodafone UK’s 100th partner store

Vodafone’s store in Parliament Street, York has become the 100th in its partner agent programme, with husband and wife Alistair and Sarah Matheson getting the keys to the shop door.

Our partner agent programme offers entrepreneurs the chance to run their local store. They receive the backing and full support of one of the most recognized brands in the UK, with award-winning products and services across mobile, fixed line, broadband and the Internet of Things (IoT).  Other benefits include a fully fitted and stocked store with an experienced team, flexibility such as picking your own opening hours and the option to grow your business to the size you wish.

Sarah Matheson said: “We’re really excited to become a partner agent for Vodafone, and it’s even more exciting that our store is going to be the 100th to launch. I think the opportunity is fantastic. It gives us the opportunity to take the reins and create our own future as an owner. We can’t wait to see what the future holds for both our store and the partner agent programme.”

Jon Shaw, Head of Retail at Vodafone UK commented: “We are really pleased to have reached our 100th partner store with this latest addition to the programme group in York.  We’re delighted by the continued interest in the Vodafone partner agent programme. It is great to see business owners bringing fresh ideas to the table.”

Due to existing demand, Vodafone UK now plans to continue to expand its partner estate in 2019. For more information, and the chance to run your own store please visit


About Vodafone UK

Vodafone UK connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband and the Internet of Things (IoT).

Having made the UK’s first mobile phone call and sent the first text message, Vodafone has a history as a tech pioneer. In 2018 we made the UK’s first live holographic call using 5G, and were first to start carrying live 5G traffic from a site in Salford, Greater Manchester. We now have 5G in more places than anyone else, with multiple locations now live across the UK and the rest of Europe.

Today we serve more than 18 million mobile and fixed line customers in the UK, with 4G network coverage at 99%.  Our customers voted us the UK’s Best Mobile Network at the 2018 Trusted Reviews Awards – for the second year in a row. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 15 UK towns and cities through partnerships with CityFibre and Openreach.

Connectivity is at the heart of what we do as it gives us a huge opportunity for good. We are using our network, products, talents and technology to help society prosper and respond to significant social and environmental issues.  Our free Digital Parenting magazine is helping families and schools across the UK to navigate the online world safely. Meanwhile, the Vodafone Foundation’s work with researchers at Imperial College is developing personalised cancer treatment using the processing power of smartphones.

We are part of Vodafone Group, one of the world’s largest technology communications companies, with mobile operations in 26 countries, partnerships with mobile networks in 55 more, and fixed broadband operations in 19 markets.  As of 30 September 2019, Vodafone Group had approximately 625 million mobile customers, 27 million fixed broadband customers, and 22 million TV customers – including all of the customers in Vodafone’s joint ventures and associates.

For more information about Vodafone UK, please visit:


Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693

Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587