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Press Release | 26 Nov 2015

VODAFONE UNVEILS NEW CHRISTMAS 2015 ADVERTISING CAMPAIGN, ASKS WHETHER TURKEYS COULD BE FOR LIFE, NOT JUST FOR CHRISTMAS

VODAFONE UNVEILS NEW CHRISTMAS 2015 ADVERTISING CAMPAIGN, ASKS WHETHER TURKEYS COULD BE FOR LIFE, NOT JUST FOR CHRISTMAS

Vodafone UK’s 2015 Christmas advert has arrived, available to watch now on YouTube and set to air for the first time on British TV from tomorrow, Thursday 26 November.

Vodafone UK’s 2015 Christmas advert has arrived, available to watch now on YouTube and on British TV today.

The heart-warming advert follows the adventures of a modern family who have recently moved away from their urban life to set up in the countryside. Embracing their new lifestyle and getting back to nature, the family decides to raise a turkey – affectionately named Terry – in the run up to Christmas.

Throughout the ad, the family is seen using their tech devices to have fun with Terry: getting video tips on how to build him a turkey coop in the garden; and even sharing pictures of themselves with their poultry pal via social media. However, as December 25th approaches, it appears as though Dad is planning to use Terry as the star of the family’s Christmas meal.

As Dad carries Terry off into the family’s shed ahead of the big day, we expect the worst – but when we enter the final scene, it is revealed that Terry is sitting pride of place at the family dinner table on Christmas day – as one of the family, while a glorious nut roast and all the trimmings are laid out for all to enjoy!

Out now on YouTube, the ad can be viewed here (https://youtu.be/Vs8LcEkBfTc)

Cindy Rose, Consumer Director at Vodafone, said: “Terry’s tale is a classic Christmas story with a twist – featuring a heartwarming message of goodwill. This advert brings to life how Vodafone can play a big part in bringing people closer to their loved ones at Christmas, whilst perfectly capturing the nation’s mood at this magical time of year.”

The eight turkeys involved in the making of the ad are now living happily at the Farm Animal Rescue Sanctuary in Warwickshire.

Running throughout the festive period, the Christmas campaign will also feature shortened 10-second videos of Terry, taking centre-stage to highlight some of the great value offers at Vodafone this festive season.

The advert was created and developed by Grey London, and features the track ‘Flying Without Wings’ by Westlife.

ENDS-

About the campaign

As part of an integrated campaign across Vodafone’s owned channels, the brand has also revealed teasers of Terry across social media, hinting at his arrival ahead of Christmas.

In addition, further content will be appearing widely across print, Out of Home & digital advertising.

CREATIVE CREDITS

TVC Credits

  • Project name: Terry The Turkey
  • Executive Creative Director: Vicki Maguire
  • Creative Director: Matt Doman
  • Creative: Howard Green
  • Account Team: Eleni Sarla, Sophie Fredheim, Lucy Kozak, Josh Adley, Kristina Bugeja
  • Agency Producer: Marcus Eley, Sophie Paton
  • Creative Producer: Giselle Sambrook-Smith
  • Planner: Amy Witter, Searsha Sadek
  • Production Company: Thomas Thomas Films
  • Director: Kevin Thomas
  • Editor: Scott Crane
  • Producer: Trent Simpson
  • DOP: Bob Pendar-Hughes
  • Post-production: GPS
  • Soundtrack: ‘Flying Without Wings’ by Westlife
  • Audio post-production: 750 MPH

Social Content Credits

  • Creative: Nick Smith, Dan Roberts
  • Account Director: Laurie Nichol
  • Agency Producer: Ricky O’Neill, Andrew Bell
  • Content Strategist: Neil Boorman
  • Planner: Amy Witter, Searsha Sadek
  • Production Company: Thomas Thomas Films
  • Director: Andy Poyiadgi
  • Editor: Michele Difrancesco, Elliott Windsor
  • Producer: Debbie Carmichael
  • DOP: Bob Pendar Hughes
  • Post-production: Greyworks

About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were also the first to start carrying live 5G traffic from a site in Salford, Greater Manchester. As of October 2020, we have 5G in 57 locations in the UK and 193 across Germany, Spain, Italy and Ireland.

In September 2020, leading mobile benchmarking company, umlaut, named Vodafone as London’s best network for 5G. Our 4G network coverage currently reaches over 99% of the UK population. And in October 2020, Vodafone was named Network Provider of the Year by readers of leading technology advice website, Trusted Reviews.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 15 UK towns and cities through partnerships with CityFibre and Openreach.

For more information about Vodafone UK please visit: www.vodafone.co.uk.

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693

Email: ukmediarelations@vodafone.com

Twitter: @VodafoneUKNews

Website: https://newscentre.vodafone.co.uk

Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587