Press Release | 24 Mar 2016


  • Consumers  and businesses across town to benefit from Vodafone’s improvements to both its 3G and 4G network
  • The rollout of 4G services is part of approximately £2 billion Vodafone is spending on its network and services in the UK

Vodafone UK today announced that Ulverston in Cumbria has become the 800th community to benefit from the arrival of its 4G service.  The company has also announced improvements to its 3G network in the town.

The arrival of Vodafone 4G in Ulverston means all customers with compatible devices and bundles will be able to connect to the internet more quickly, more reliably and in more places than ever before.  Vodafone customers will be able to take advantage of a wide range of entertainment whether at home or on the go, offering music, sport, movies and TV through Vodafone’s leading content partnerships*.  4G services will also help businesses improve productivity by enabling employees to work where they want to, when they want to.

Jorge Fernandes, Chief Technology Officer for Vodafone UK, commented: “It is great news that Ulverston has become our 800th 4G community. The arrival of 4G will bring faster internet speeds to customers whilst our overall network improvements in the town and across the area will ensure our customers enjoy stronger outdoor and indoor coverage.  Local businesses will also be able to react faster to the needs of customers and introduce remote working practices for staff which can help reduce costs and increase productivity.”

John Woodcock MP for Barrow and Furness said “People across Furness have had to put up with poor connectivity and coverage for too long, so it is great news that Vodafone is bringing 4G to Ulverston. It is so important that local families and businesses have good mobile internet services and this announcement is a real step in the right direction.”

The improvements are part of the £2 billion Vodafone is spending on its network and services in the UK. It follows the nationwide provision of HD (High Definition) Voice technology on its 3G network and the Vodafone Rural Open Sure Signal programme which has provided a number of remote rural communities in Cumbria, including Witherslack, with reliable 3G coverage.

About Vodafone UK

Vodafone UK connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband and the Internet of Things (IoT).

Having made the UK’s first mobile phone call and sent the first text message, Vodafone has a history as a tech pioneer. In 2018 we made the UK’s first live holographic call using 5G, and were first to start carrying live 5G traffic from a site in Salford, Greater Manchester. We now have 5G in more places than anyone else, with multiple locations now live across the UK and the rest of Europe.

Today we serve more than 18 million mobile and fixed line customers in the UK, with 4G network coverage at 99%.  Our customers voted us the UK’s Best Mobile Network at the 2018 Trusted Reviews Awards – for the second year in a row. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 15 UK towns and cities through partnerships with CityFibre and Openreach.

Connectivity is at the heart of what we do as it gives us a huge opportunity for good. We are using our network, products, talents and technology to help society prosper and respond to significant social and environmental issues.  Our free Digital Parenting magazine is helping families and schools across the UK to navigate the online world safely. Meanwhile, the Vodafone Foundation’s work with researchers at Imperial College is developing personalised cancer treatment using the processing power of smartphones.

We are part of Vodafone Group, one of the world’s largest technology communications companies, with mobile operations in 26 countries, partnerships with mobile networks in 55 more, and fixed broadband operations in 19 markets.  As of 30 September 2019, Vodafone Group had approximately 625 million mobile customers, 27 million fixed broadband customers, and 22 million TV customers – including all of the customers in Vodafone’s joint ventures and associates.

For more information about Vodafone UK, please visit:


Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693

Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587