Vodafone’s everyone.connected campaign reaches 250,000 milestone.
- Vodafone and the Trussell Trust report rising need for digital connectivity from food banks and the communities they support.
- Vodafone’s everyone.connected campaign reaches 250,000 milestone.
Vodafone and the Trussell Trust have reported a significant increase in requests for digital connectivity due to the cost-of-living crisis. The partnership between Vodafone and the Trussell Trust, which launched a year ago, provides free connectivity to people who are receiving support from food banks in the Trussell Trust network1.
Being connected is an essential for all of us to survive as well as thrive
(Emma Revie, Chief Executive of The Trussell Trust)
Emma Revie, Chief Executive of the Trussell Trust, said: “It’s simply not right that more and more people in the UK are being left with no option than to use a food bank. We’re hearing from food banks across our network that the cost-of-living crisis is forcing increasing numbers of people into impossible decisions where they have to cut back on the essentials we all need to get by.
“Being online and connected is one of these essentials. Without internet access, people can’t manage their finances, apply for job opportunities, or stay connected with doctors, schools and loved ones.
“Our partnership with Vodafone is making a real difference to the support food banks are able to give people facing hardship – being connected is an essential for all of us to survive as well as thrive.”