Press Release | 19 Jun 2015



The 8th generation of the Vodafone Smart series has landed – the NEW Vodafone Smart ultra 6 – bringing you a flagship 4G device with top-quality features at an unbeatable price of just on £125 Pay as you go and available for free on a Vodafone Pay monthly bundle from £17 per month.

The Vodafone Smart ultra 6 offers everything from a stunning 5.5 inch full HD display and a speedy top of the range Snapdragon 615 Octa core processor to a premium 13MP rear-facing camera and a 5MP front facing ‘selfie cam’.

Fully equipped with a 3000 mAh battery which can last up to two days without charging – you won’t be caught short when you’re out and about. What’s more, the Vodafone Smart ultra 6 also runs on the latest Android 5.0 Lollipop OS, giving you access to all of the apps on the Google Play store. There’s even a handy ‘Flipboard’ feature which means you can access all your favourite apps more quickly and easily than ever before, with just a single swipe!

Pay as you go customers can enjoy Vodafone’s ultrafast 4G network on the new Vodafone Smart ultra 6 with a Big Value Bundle from as little as £20 – giving you loads of 4G data, at least 500 UK minutes and unlimited UK texts. What’s more, customers who opt for a £30 or £40 Big Value Bundle will also receive free access to a choice of Spotify Premium, Sky Sports Mobile TV or a NOW TV Entertainment Pass as part of Vodafone’s Ultimate Entertainment Package.

Dee Kaul, Director – Terminals UK and Ireland said: “We’ve sold over 70 million Vodafone branded devices across the world since we started offering them in 2006. They’ve proved a huge success and I expect the Smart Ultra 6 will be another great addition.  This is the most premium 4G device we’ve launched and one that I think customers will be very excited about due to its strong feature set, competitive price point and great design, it looks fantastic!

In this device we’re taking specifications such as a 5.5” Full HD screen, 13MP camera, great battery life and powerful processor whilst making it affordable and accessible to all our Consumer and Enterprise customers.  I look forward to us continuing the great success we’ve had with our own branded handsets and ensuring that from our entry Vodafone Branded Device, the Smart first 6, to our flagship Smart ultra 6 we offer our customers a 4G device that fits their needs.”

Vodafone has expanded its ultrafast 4G coverage to 555 larger cities, towns and districts as well as thousands of smaller communities across the UK. For more information on our 4G coverage visit

The Vodafone Smart ultra 6 is available now to both Consumer and Business customers in  Anthracite, the Silver variant will be launching in July – for further details please visit

About Vodafone UK

Vodafone UK connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband and the Internet of Things (IoT).

Having made the UK’s first mobile phone call and sent the first text message, Vodafone has a history as a tech pioneer. In 2018 we made the UK’s first live holographic call using 5G, and were first to start carrying live 5G traffic from a site in Salford, Greater Manchester. We now have 5G in more places than anyone else, with multiple locations now live across the UK and the rest of Europe.

Today we serve more than 18 million mobile and fixed line customers in the UK, with 4G network coverage at 99%.  Our customers voted us the UK’s Best Mobile Network at the 2018 Trusted Reviews Awards – for the second year in a row. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 15 UK towns and cities through partnerships with CityFibre and Openreach.

Connectivity is at the heart of what we do as it gives us a huge opportunity for good. We are using our network, products, talents and technology to help society prosper and respond to significant social and environmental issues.  Our free Digital Parenting magazine is helping families and schools across the UK to navigate the online world safely. Meanwhile, the Vodafone Foundation’s work with researchers at Imperial College is developing personalised cancer treatment using the processing power of smartphones.

We are part of Vodafone Group, one of the world’s largest technology communications companies, with mobile operations in 26 countries, partnerships with mobile networks in 55 more, and fixed broadband operations in 19 markets.  As of 30 September 2019, Vodafone Group had approximately 625 million mobile customers, 27 million fixed broadband customers, and 22 million TV customers – including all of the customers in Vodafone’s joint ventures and associates.

For more information about Vodafone UK, please visit:


Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693

Twitter: @VodafoneUKNews


Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587