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Press Release | 21 Jul 2015

VODAFONE EUROPEAN LEADERSHIP STRUCTURE CHANGES

Vodafone has announced a number of changes to its European leadership structure

European leadership structure changes

Vodafone today announced a number of changes to its European leadership structure intended to simplify organisational processes, enhance management efficiency and accelerate decision-making. With effect from 1 October 2015, the Chief Executives of Vodafone’s four largest European markets – Hannes Ametsreiter in Germany, Aldo Bisio in Italy, Jeroen Hoencamp in the UK and Antonio Coimbra in Spain – will become members of the Group Executive Committee and will report directly to the Vodafone Group Chief Executive, Vittorio Colao.

The Chief Executive of Vodafone Netherlands, Rob Shuter, will also join the Group Executive Committee and will assume additional leadership responsibilities for Vodafone’s smaller European markets, reporting directly to Vittorio Colao. Corporate functions operating at regional level in Europe will be integrated within the respective Group functions. There are no changes to the leadership structure for the Group’s Africa, Middle East and Asia-Pacific region.

Vodafone Group Chief Executive Vittorio Colao said: “These changes will simplify and streamline the management of our largest European markets and accelerate our strategic plans in those countries as convergence gathers pace and our Project Spring organic investment programme and focus on efficiency deliver visible results.”

Vodafone also announced that the Chief Executive for the Europe region, Philipp Humm, will leave the Group later in the year to continue his CEO career outside Vodafone.

Vittorio Colao said: “I would like to thank Philipp for his significant contribution to Vodafone including leading the recovery in our European businesses and the strategic acquisition and integration of large fixed-line businesses in the UK, Spain and Germany. I fully understand his desire to pursue his career ambitions outside Vodafone in light of the new organisation and wish him all the best for the future.”

About Vodafone UK

Vodafone UK is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were also the first to start carrying live 5G traffic from a site in Salford, Greater Manchester. As of October 2020, we have 5G in 57 locations in the UK and 193 across Germany, Spain, Italy and Ireland.

In September 2020, leading mobile benchmarking company, umlaut, named Vodafone as London’s best network for 5G. Our 4G network coverage currently reaches over 99% of the UK population. And in October 2020, Vodafone was named Network Provider of the Year by readers of leading technology advice website, Trusted Reviews.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 15 UK towns and cities through partnerships with CityFibre and Openreach.

For more information about Vodafone UK please visit: www.vodafone.co.uk.

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693

Email: ukmediarelations@vodafone.com

Twitter: @VodafoneUKNews

Website: https://newscentre.vodafone.co.uk

Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN

Registered in England No: 1471587